Stewart’s Shops and the Regional Office of Sustainable Tourism (ROOST) are partnering this summer and fall to educate visitors on backcountry preparedness. As part of the Love Your ADK campaign, there will be messages aired at Stewart’s Shops locations about using the restroom before heading out to the trailhead and making sure adequate supplies are packed.
Backcountry preparedness is the main focus of ROOST’s Love Your ADK campaign to create up-to-date information that will help travelers and recreationists learn how to best prepare for their outdoor adventures.